Ep 26: Marty Toma - Rolling With The Punches

By pivoting over and over, Marty figured out what most people can’t in their lifetime. He found a passion and a way to make money from it. And, what can’t you achieve when you’re passionate about what you do! Today, Marty stands at the pinnacle of his career.

Marty Toma from Denver Patio Masters, a family-owned-and-operated business and Denver Classic Broncos, exemplifies what it takes to be a  true entrepreneur. Despite coming from a diverse background, his competence in the construction industry sets him apart. In keeping with his company's fundamental purpose, Marty and his team strive relentlessly to provide every customer with the greatest possible product, service, and pricing.

In this episode of The Liquid Lunch Project, Marty reveals the highs and lows of his career path to Matthew and Luigi through a lively conversation. Your guest's journey from mortgages to construction realms, and now that he's getting set to launch his franchise model, is one worth hearing about. Listen in to learn the key to his business success.

What You Will Learn:

• • How Marty started his full-service remodeling company and what challenges he overcame in his new endeavor.
  • What differences do you find between “being a generalist” versus “being a specialist” in the construction phase and how figuring out his specialization allowed Marty and his team to hit their stride.
  • Why it's essential to have rock-solid production processes in place before you attempt to scale your business.
  • How to handle negative customer reviews successfully.
  • And much more!

Favorite Quote:

“We’re going to turn our franchisees into concrete selling assassins, who literally will revolutionize the customer service and the customer experience when it comes to doing concrete work.”

• Marty Toma

How To Get Involved:

Find more about Marty through the Website, or you can connect with him on LinkedIn and Facebook.

Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners.

Get in touch with the guys at  ShieldAdvisoryGroup. 

You can also connect with them on Instagram at  The Liquid Lunch Project, Matthew Meehan, Luigi Rosabianca, and Shield Advisory Group.

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