Let’s be real—when you think about press releases, you probably picture a big corporation announcing a merger or a fancy tech startup debuting its latest gadget. But here’s the truth: press releases aren’t just for the big guys. They’re a secret weapon for small and medium-sized businesses, too. You might be thinking, "That’s old-school, right?" Wrong. Press releases are still one of the most underrated tools in your marketing arsenal.

If you’re looking for ways to get your name out there, gain credibility, and attract some much-needed attention, you should definitely be using press releases. Let’s break down why:

1. Instant Credibility Boost

When your business sends out a press release, it shows the world you’ve got something important to say. It screams, “Hey, look at us—we’re making moves!” And guess what? People listen. Press releases give your business an air of legitimacy that your average Instagram...